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// ATURI/FILM/2023/012 REC
// PROJECT 012 · ADVERTISING

Panenka

A tribute by Panenka to the King of Football, Pelé, through the creation of a Roscón de Reyes. Blending football culture with one of Spain’s most iconic festive traditions, the film celebrates Pelé’s extraordinary legacy with a heartfelt and unexpected creative concept.

ClientPanenka
AgencyVML
ProductionHogarth
DirectorAdrián Vicén
DOPMartín Facci
Year2023
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